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Insight — The DVC journal

Thoughtful ideas
for what’s next.

Notes on making brands clearer, websites more useful and good ideas easier to bring to life.

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Brand thinkingDigital experiencesCreative practice
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Black-and-white close portrait of graphic designer Paul Rand holding a pencil.

Brand thinking — Design history · Identity · Creative practice

Paul Rand and the art of making brands matter.

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SDJ Teck homepage hero with red car photography and a large headline.

Featured case study — Website · Branding · Cloud application

SDJ Teck: from showroom to cloud.

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Roots & Wings Care identity applied to stationery and printed collateral.

Brand identity case study — Branding · Visual system · Applications

Roots & Wings Care: an identity for growth.

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IntelxCo wordmark on a layered turquoise identity presentation cover.

Brand identity case study — Branding · Visual system · Applications

IntelxCo: a geometric identity with room to move.

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